Fashion show at Lok Virsa presents winter wear

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A fashion show was held here at Lok Virsa on Monday by Pakistani Talented Youth Organisation (PTYO) featuring the top designers and hot models of the twin cities of Islamabad and Rawalpindi. The even was organised to showcase their upcoming line of clothing from the Pakistani fashion industry. Glamorous models of the twin cities showed off their thrift and exhibiting the latest collection of young Pakistani designers as they walked down the ramp with pop music playing in the background. The event was attended by families, youngsters and many well-known fashion personalities of the twin cities. Young designers Sammer Jabbar, M Ahmed, Fashion Flare and young students of NCA showcased modern wear flowery Eastern and Western party dresses.
The collection showcased an exuberantly colorful palette with purples, pinks and greens explore different colour combinations, bold styles and interesting new cuts for winter wear along with the unique taste for a combining embroidery with colorful prints. Arooj Khan, a student and one of models, commented with excitement, “I couldn’t be more excited about how great this fashion show has been. I was really nervous before the fashion shows, but my seniors helped a lot. Two months of hard work has really paid off.” Talking to Pakistan Today, PTYO CEO Raja Pervaiz said the flourishing fashion industry would grow with the involvement of youngsters and a variety of fashion shows.
“Pakistani designers are known in international markets now and many international shows are proud to invite Pakistani designers. And these events project the soft image of the country,” he said.
However, he added that it was a risky task to hold a show because of security problem and lack of interest by the public at large.
“The enthusiasm and interest of the young generation can bring about a revolution to the dying film industry and attract foreign and local investors with their new ideas. The PTYO aims to introduce fresh faces in fashion and film industries to promote art and entertainment in Pakistan. The fashion industry can play an important role in current economic situation and spread our culture and traditions to other civilisations beyond our borders,” Raja added.

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