Karachi mayor asks KMC for better media management

KARACHI: Mayor Waseem Akhtar said on Monday that mass communication and public relations play a vital role in making any organization effective and trustworthy. He said expressed these views while chairing a meeting of the media management committee in his office.

Karachi Metropolitan Corporation (KMC) media department should; therefore, ensure its active role in providing awareness to the citizens about the constructive activities of KMC, he urged. Contacts and coordination with the electronic and print media should be made effective besides ensuring better coverage in the social media, he said.

Akhtar was given a detailed briefing about the working of the media management department and informed about its problems. Mayor urged the officers to ensure timely and effective coverage in media of the KMC events by using the latest technology. He said better media coverage can contribute to image building and restoring peoples’ trust in municipal organizations.