Tag: ccp
CCP issues show case notice to Pharma Bureau, others
The Competition Commission of Pakistan (CCP) has issued a show cause notice to a group of multinational pharmaceutical companies after completing an inquiry against...
CCP issues show cause notice to 18 electric cable firms for...
The Competition Commission of Pakistan (CCP) has issued show-cause notices to 18 electric cable manufacturers for keeping consumers in the dark about cash/cash coupons...
CCP issues show cause notice to Bahria Town
The Competition Commission of Pakistan (CCP) has issued a show cause notice to Bahria Town for prima facie violation of Section 3 of the...
Pakistan awarded 3 star rating by Global Competition Review
The Competition Commission of Pakistan (CCP) has been awarded a 3-star rating in the annual ranking of the world’s top anti-trust competition authorities, by...
CCP passes order, accepts commitments of companies to comply with Competition...
The Competition Commission of Pakistan (CCP) has issued an order disposing off show cause notices issued to three undertakings for violation of Section 10...
CCP issues show cause notice to JCR-VIS for alleged predatory pricing
The Competition Commission of Pakistan (CCP) has issued a show cause notice to JCR-VIS Credit Rating Company for prima facie predatory pricing in the...
CCP issues show cause notice to Green Field Developers for ‘deceptive...
The Competition Commission of Pakistan (CCP) has issued a show cause notice to M/s Green Field Developers (Pvt.) Ltd for prima facie deceptive marketing...
CCP issues Policy Note to FBR to eliminate discrimination against steel...
The Competition Commission of Pakistan (CCP) has issued a Policy Note to the Federal Board of Revenue (FBR) to eliminate discrimination meted out to...
CCP issues Policy Note to PRA and SRB, recommends uniform tax...
The Competition Commission of Pakistan (CCP) has issued a Policy Note to the Punjab Revenue Authority (PRA) and the Sindh Revenue Board (SRB) recommending...
CCP gives conditional approval to Mobilink-Warid merger
The Competition Commission of Pakistan (CCP) has approved the proposed merger of Mobilink and Warid. The merger approval is conditional upon compliance with the...
Deceptive marketing: CCP issues show cause notice to Proctor and Gamble
The Competition Commission of Pakistan (CCP) while concluding an enquiry has issued a show cause notice to Proctor and Gamble Pakistan for indulging in alleged deceptive marketing practices in violation of Section 10 of the Competition Act, 2010.
CCP received a complaint from Reckitt Benckiser Pakistan alleging that Proctor and Gamble had launched a marketing campaign for one of its products, ‘Safeguard’, wherein the company claimed without reasonable basis that Safeguard is “Pakistan’s No.1 rated anti-bacterial soap”.
An enquiry conducted by the CCP’s Office of Fair Trade (OFT) into the matter concluded that Proctor and Gamble failed to provide substantial justification for its product ‘Safeguard” being “Pakistan’s No.1 rated anti-bacterial soap”.
According to the enquiry, the false claim has thus resulted in distribution of false and misleading information to consumers related to the quality of their product in violation of Section 10 of the Competition Act.
It further stated that due to this claim, the general public may interpret Safeguard to be Pakistan’s No.1 anti-bacterial soap, without facts to back up the claim, leading them to prefer Safeguard over other competing anti-bacterial soaps.
This conduct is capable of harming the business interests of its competitors including Reckitt Benckiser, which is a violation of Section 10 of the act. Therefore, a show cause notice has been issued to Proctor and Gamble, and the company has been called for a hearing.
CCP is mandated under the Competition Act, 2010 to ensure fair competition in all spheres of commercial and economic activity to enhance economic efficiency and to protect consumers from anti-competitive practices including deceptive marketing.