A new collection of more than 20 menswear brands including those of Ammar Belal and Jazib Qamar were launched at Ammar Belal’s outlet on Mehmood Ali Kasuri Road, Gulberg on Saturday. Ammar Belal started exhibiting collections of different designers at his outlet last year when it only consisted of Kurtas. The recent collection comprises shirts by Ammar Belal, Cotton & Cotton and Chester Bernard, T-shirts by Uth Oye, Gullak, Nuance and Silver Sky and Kurtas by HSY, Ismail Farid, Aijaaz, Cotton & Silk and Fahad Hussayn. Belal said it was a platform for designers to display their work under one roof. He said most people think designer clothes were not affordable but his outlet offered men’s suiting at affordable prices.
He said the misconception about the designer dresses’ high price was due to the high prices of the women’s clothing. He said a single shirt was available at his outlet for Rs 1,400, which was equal to the price of any regular brand. He said people also consider the designer clothes strange to wear and added that simple dresses were also available at the designers’ outlets. The customers at the outlet said multiple men’s designers under one roof had made life easier for them as they didn’t have to search the entire market for the desired product. Models, actors and other famous people including Reema, Fia and Amna Haq were also present at the launch.