Real Madrid Foundation comes to Lahore

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Real Madrid Foundation (RMF), an institutional arm of the world renowned Spanish football club Real Madrid, will be holding their first ever football camp, Real Madrid Foundation Campus Experience in Lahore in December 2016.

At a press conference held at Pearl Continental Hotel, the Foundation’s Director Joaquin Sagues announced that registrations for the camp are now open across Lahore.

The five-day football camp of the Real Madrid Foundation will be taking place at the Model Town Football Academy from 27th December’16 till 31st December’16, for which Real Madrid Foundation trainers and coaches will be travelling to Pakistan from Spain.

Speaking about why the foundation has chosen to hold a camp in Pakistan, Real Madrid Foundation Director, Joaquin Sagues said, “We are very proud to be able to bring Real Madrid Values closer to all Pakistani children. We are convinced that this first edition of Campus Experience in Lahore will be a roaring success.”

Over the past five years, the Real Madrid Foundation has held football camps across over four continents through which they have engaged more than 30,000 children.

Through the Real Madrid Foundation Campus Experience, the foundation aims to provide children between the ages of 7 to 17 an opportunity to learn the game of football and the values inherent in the sport.

These values serve as an educational tool, capable of contributing to the comprehensive development of the youth who practice it. In addition, the foundation’s aim is to promote the coexistence and the individual and social development, as well as the values associated with Real Madrid.

The official host and rights holder of the Foundation Real Madrid Campus Experience in Pakistan is QSports.

Speaking about the expectations QSports has from the upcoming camp to be held in Lahore, as well as future plans, CEO Adil Ahmed said “We hope that the campus will bring a much needed boost to promote football in Pakistan. It’s a wonderful opportunity for young footballers to learn the values of Real Madrid, one of the greatest football clubs in the world. This is just a first step and our aim is to host the campus in other cities across Pakistan as well and bring many more programs to Pakistan offered by the Real Madrid Foundation”.

The Real Madrid Foundation is the instrument by which Real Madrid is present in society and develops its social and cultural awareness programmes. Its main objective is to promote, both in Spain as well as abroad, the values inherent in the sport, and the latter’s role as an educational tool capable of contributing to the comprehensive development of the personality of those who practice it. In addition, as a means of social integration of those who find themselves suffering from any form of marginalisation, as well as to promote and disseminate all the cultural aspects linked to sport.

In 2012, 2, 300 children between 7 and 17 years of age, attended the Foundation Real Madrid Football Camps, representing 73 different nationalities across 5 continents. The Qatar Camp in December 2014 attracted over 300 kids who participated in a 7 day camp at the Al Sadd Sports Club.