Will.i.am is taking legal action against Pharrell Williams over the latter’s new creative brand “i am OTHER” – claiming that he owns the copyright to the phrase “I AM” and that Pharrell’s logo is “confusingly similar,” according to official court documents obtained by Rolling Stone.
In his notice of opposition, Will.i.am argues that Pharrell would be using his “i am OTHER” brand on clothing and other items in a manner similar to the goods that bear his own “I AM” logo. “The registration of the mark . . . is likely to dilute the I AM mark and the WILL.I.AM mark,” the document reads. Lawyers for Pharrell and “i am OTHER” filed an answer to Will.i.am’s notice of opposition, denying all such claims.
