House Building Finance Company Limited (HBFCL) recently held Annual Zonal Conference for the year 2012. The objectives of the conference were to review the business performance of 2011, outline the strategy for 2012, set targets and design action plans. The conference was attended by senior executives from the head office in Karachi and field executives from branches across the country. While inaugurating the conference, CEO HBFCL Azhar A Jaffri informed the participants that the business performance of the branch and zonal offices have been assessed on the basis of quality lending. He also conveyed to the participants the credit officers have been instructed to follow guidelines of State Bank of Pakistan (SBP), while booking loan cases.
He also confirmed that despite the challenges faced by the financial sector, HBFCL’s performance of loans has been satisfactory and NPLs of the loans booked during the last three years are historically low. The CEO also distributed cash rewards and certificates to the best performing employees for their outstanding performance in their respective regions, zones and branch offices. Speaking at the occasion, the CEO said, “This is the first time in the history of HBFCL that such an initiative has been taken to motivate the employees and it is in line with our transformation strategy to bring about a positive change across all areas. In future, the performance of branch offices would be assessed on the basis of profitability of each branch, individually.” While speaking to the participants at the conference, the CEO stated, “I, very much appreciate the improvement in the lending policy of 2011 and would like to see better results in 2012 with consistent lending practices and improvement in the area of customer services.
