DawnFilms, IMGC to produce romantic comedy

LAHORE: DawnFilms signed a contract with IMGC Global (Private) Limited to jointly produce the star studded romantic comedy Saath Din Mohabbat In (SDMI).

SDMI is a romantic tale about a young man’s quest to find his true love and the obstacles, that he must overcome in order to achieve his goals.

The film has a mega star cast, starring Mahira Khan, Sheheryar Munawar, Amna Ilyas, Mira Sethi, Imran Aslam, Rehana Saigol, Rimmel, Aamir Qureshi and Adnan Shah Tipu in pivotal roles.

The film goes into production in August 2017. The directors of the film are the acclaimed duo Meenu and Farjad. The cinematography of the film will be done by Rana Kamran and the music composed by Arshad Mahmood, Shuja Haider and Shani Arshed. The songs are being choreographed by Wahab Shah and production design by Beenish Adil. The art direction will be handled by Abbas Waheed of Artefact, the wardrobe by Sania Maskatiya and styling by Haiya Bukhari.

“Nazafreen Saigol Lakhani CEO Dawn films and Sheikh Amjad Rashid Chairman IMGC global signed the co-production agreement”.

Speaking on the occasion, Sanam Mehdi –the executive producer of DawnFilms—said, “I am truly thrilled and very excited to join the production crew for SDMI. Getting the team together has been a great challenge, but very fulfilling. I cannot wait for the movie to go into production. I believe this film will be the beginning of a new era in Pakistani cinema.”

Rashid said, “It is a matter of pride for our group to have been associated with Pakistan’s film industry since 1953 from the time of my late father. We are today the largest film distributors in the country with over 225 titles to our credit. We are very excited about SDMI.”