Saleha Kashif to exhibit her Pre-Ramadan, Eid collection on May 6

Leading fashion designer Saleha Kashif to exhibit her label’s signature luxury and formal wear collection on Saturday 6th of May, 2017 at Cosa Nostra Lahore, the collection features a wide array of designs in a varied colour palette dominated by hues of pastels and burst of bold summer colours. The exhibition starts at 11 am in the morning and ends at 6 pm in the evening.

Saleha Kashif’s Pre-Ramadan and Eid collection fuses modern cuts with traditional embroidery techniques and embellishment on a palette of pastel hues, to add oomph to your special evenings out. The collection consists of minimal fragmentary elements, such as classy unfinished hemline, overflowing frills, and fussy ruffles, incorporating all the latest fashion trends of 2017. The collection has all the elements of traditional yet elegant and fashion forward wear ensembles featuring tops, tunics with ruffled sleeves, belts, tassel pants, delicately draped silhouettes and duppattas with complementing trousers, culottes and tailored pants with Saleha Kashif’s gorgeous detailing on the hem.

Speaking about the label’s Pre-Ramadan and Eid Collection, designer Saleha Kashif added ”We believe that customer is a brand’s biggest asset, their feedback matters. Because of increased exposure and globalisation, people have become real fashion forward, not just in Pakistan but all around the world. Our philosophy is to adore femininity through unique and beautiful patterns of embroidery, embellishments and motifs. Pakistani women are becoming more independent day by day, and I have designed this collection especially for these modern women of today, who are family oriented and traditional on one hand yet modern multi-taskers with an individualistic taste and subtle aura, on the other. For the value of money I wanted to give our patrons luxurious fabrics such as organzas, silks and kanjivaram with an addition of our signature design elements which add the right amount of glam, never typical, our outfits can be worn by women of age and body type.

Saleha Kashif Clothing has a history of over past 18 years of commitment to utmost quality products. SK range includes from formal day wear to bridals. Its exquisite designs and subtle manifestation of fashion are its uniqueness. From modern to traditional, heavily worked or elegantly embellished, all the creations falling under the umbrella are timelessly beautiful, season after season. Saleha Kashif’s aesthetic seeks to fuse a sense of restrained glamour with a flourish of chic; a design objective that forms the base of each of its collections.