Apple on Thursday opened its brand new retail store in Dubai’s Dubai Mall.
Perched right above Dubai Fountain, the store has an 186-foot curved storefront and a balcony which overlooks Burj Khalifa and offers beautiful views.
Apple Dubai Mall will also serve as a venue to watch the spectacular evening fountain shows and will host Apple’s new global in-store experience, Today at Apple announced.
Apple envisions their new store as a community space where people can gather, learn and be entertained.
“We view our store as a modern-day town square, where visitors come to shop, be inspired, learn or connect with others in their community,” said Angela Ahrendts, Apple’s senior vice president, Retail.
“And what better place to come together than overlooking Dubai’s epicentre, where the Dubai Fountain, Burj Khalifa and Dubai Mall meet. We are so honoured to have a home at one of the world’s most incredible and dynamic intersections.”
Apple Dubai mall is unique. The third store in UAE, the store’s motorised ‘Solar Wings’ respond to changing environmental conditions. When the sun is at its hottest, they will cool the store. In the evenings, they open up to allow visitors onto the public terrace.
Inspired by the traditional Arabic Mashrabiya, each ‘Solar Wing’ is locally fabricated from 340 carbon fibre reinforced polymer rods, and at 180 feet wide, the 18 panels make up one of the world’s largest kinetic art installations.
All of the store’s 148 employees are ready to welcome customers from around the world and speak a collective 45 languages. Apple’s location overlooking the lake will stay open as late as midnight to everyone exploring the area.