‘Clean Today Save Tomorrow’ campaign aims to keep capital evergreen


Islamabad Deputy Mayor Syed Zeeshan Naqvi and the Sustainable Development Policy Institute (SDPI) with the pledge to keep federal capital clean and green have called upon the youth to carry out such activities twice a month.

The campaign titled ‘Clean Today Save Tomorrow’ was organised by SDPI’s Pakistan Youth Climate Network (PYCN) to mark the World Environment Day. The campaign was led by the deputy mayor and aimed to engage young generation in pro-environment activities and to create awareness among common masses about the importance of healthy and clean environment.

The participants joined the campaign at trail-5 of Margalla Hills which is a popular picnic spot. The deputy mayor thanked the SDPI’s PYCN and the participating students for organising the campaign and urged them to regularly organise such activities in future.

Speaking on the occasion, SDPI Senior Research Associate Shakeel Ahmed Ramay said that it is the responsibility of every citizen to keep the city environment and surroundings neat and clean.

PYCN President Yasir Dil said sustainable development is largely linked with the youth and without engaging youth in our plans and policies, we cannot foresee a sustainable future. He said the youth should take part and lead such activities to help shape out a sustainable future. PYCN provides a platform to engage the youth, who want to bring a change, in pro-environment activities, he added.

The World Environment Day is an annual feature started in 1973 by the United Nations General Assembly to raise global awareness about the importance of maintaining a healthy and green environment. This year the theme “Go Wild for Life” highlights the fight against illegal trade in wildlife, which erodes precious biodiversity and threatens the survival of elephants, rhinos, tigers and many other species.