Do you ever paint your nails, but then you’re like, “My nails look nice and all, I just wish they tasted like chicken”?Nah? Too bad. Because KFC-flavored nail polishes now exists. Bringing a new sense of literalness to the company’s slogan, “Finger lickin’ good.”
“It actually tastes like KFC,” Anna Mugglestone, marketing director at Ogilvy Hong Kong (the advertising agency behind the campaign)
. The polishes which yes, are real, and yes, are actually edible were created in “Original” and “Hot & Spicy” flavours for a KFC Hong Kong campaign. “We got McCormicks, the food technologists who guard the secrets of KFC’s secret recipe to develop a solution based on natural ingredients to create this edible nail polish that hardens when dry, with a glossy finish,” Mugglestone said.
But only one flavour will actually be available for sale. People can vote for their pick on the brand’s Facebook page. “Once we get the responses, we expect to go into mass production in the third or fourth quarter of this year,” Mugglestone said.
“So far, the reactions have been mixed. And we’re left with so many questions: Why does this exist? Can you just drink the whole bottle? Will they ever make a chicken-flavored topcoat? How do I subtly lick my nails in public and/or how do I turn down a handshake from literally anyone wearing this polish?”, he added The brand also released this music video to promote the edible nail polish.
COURTESY BUZZFEED