The wait has ended.
After a hiatus of 10 years, Noori fans were on Friday treated to the band’s latest album ‘Begum Gul Bakauli Sarfarosh’ which was launched at a star-studded event at the Fortress Square Mall in Lahore.
Believed to be one of the Pakistani rock bands who produce intelligent music and focus on the lyrical content, Noori’s fans can be deemed as those who understand the current scenario of the country therefore understand their music. Their last album Peeli Patti Aur Raja Jani Ki Kol Dunya was released in 2005.
BGBS is about the evolution of a youth into an adult ready to take over the world.
“It’s all about finding oneself, starting in 1947 to date; a person needs to explore himself first. If you do not change-the world won’t change, that is the basic message in the whole album,” Ali Noor, the lead vocalist, told Pakistan Today.
“We are just plain lazy,” Ali Noor said when asked why the brothers had taken such a long time to come up with their new album.
Asked what should their fans expect from them in the future, Ali Hamza said, “More original, non-commercialized songs definitely.”
The event was moderated by Sarah Gondapur and RJ Sophie. Their albums were signed and sold for Rs 500 during the event.
Noori performed the songs from their latest album for the event and also reminisced some like Manvarae, Suno kay Main Hu Jawan among many.
“I just love how friendly and humble these brothers are; just as truthful as their songs,” Amna, an LSE student, told Pakistan Today.
Hamza, a banker, said “Noori’s music always has some underlying message, their musical perspective is what actually makes their compositions eternal.”
Mohd Ali, a fan in his late twenties said, “I have grown up listening to their songs. I want to show my support for the band and buying this album is the best way.”
“My sister was their fan, and it’s like a tradition that has passed on, meeting them is like an American dream come true,” said an 11th grader, Amber.
This event was the first in their launch tour, Noori will be launching their album in Karachi and Islamabad on October 10 and October 11 respectively.
Noori can be followed on SnapChat ‘Nooriworld’ where they are giving live updates of the events.