PBA sends show cause notice to Express News, suspends membership temporarily

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Following yesterday’s revelations regarding alleged manipulation of TV ratings, the Pakistan Broadcasters Association (PBA) on Wednesday, suspended the membership of Express News temporarily.

The PBA also sent the TV channel a show cause notice and asked for a response within 10 days regarding the allegations leveled against them.

Salman Danish, CEO of a television ratings company in Pakistan called ‘Medialogic’ claimed on Tuesday that two TV channels of the Express Group have been boosting their ratings through fraud.

Addressing a media briefing, Salman said that during the month of March this year, it came to light that the ratings for the TV channels of Express Group were found to be increasing extraordinarily. He further said that upon investigation, it was found that three of Medialogic’s employees were on the payroll for the Express Group.

Salman added that further inquiries were being conducted by them to find out how exactly the ratings were being boosted, while an FIR had also been registered against all three employees at the Gulberg police station in Lahore.