Zong, Pakistan’s most advanced and only 3G and 4G operator has touched another milestone by reaching 2.9 million 3G subscribers as of March 2015, making it the operator with the second largest number of 3G subscribers in the industry. Zong’s total number of 4G customers has also increased to 31,500, marking another achievement for the operator. This rise in customers has been preceded by an extensive 3G rollout campaign, as a result of which the number of 3G cities covered by Zong has increased to 40. Newly added 3G cities include Wazirabad, Jhelum, Kamra, Nathia Gali, Mianwali, Sheikhupura, Jacobabad, Larkana and Pishin. It is pivotal to note that all these 40 cities enjoy carpet coverage for 3G. Furthermore, Zong is the only operator to have a technology neutral portfolio, offering customers the same data bundles for 2G, 3G and 4G, which can be activated through a unified short code *6464#. It is also the only operator to provide carpet coverage along the whole of Motorway (M1, M2 and M3), and has recently signed an agreement with Daewoo Express Pakistan Bus Service to provide free 3G on all Daewoo busses on the aforementioned motorway routes.