Pakistan Today

Pakistan Fashion Week to promote textiles in UAE: Malik

Special Envoy to the Prime Minister Ambassador Javed Malik has said that Pakistan’s Fashion Week in Dubai (UAE) would not only promote the richness of our culture but also help boost textiles exports globally.

The prime minister’s special envoy stated this while addressing as the chief guest and Patron in Chief of Asian Lifestyle Pakistan Fashion Week Dubai which was held to showcase Pakistani textile and fashion designs in an effort to boost our textile exports globally, said a statement of Ambassador Malik received here from Dubai (UAE) on Monday.

The fashion extravaganza featuring 10 designers was organized and presented by Asian Lifestyle CEO Mian Shahid Iftikhar over a three day period during which an exhibition of Pakistani fabrics and jewelry was also included. Ambassador Javed Malik was accompanied by His Highness Sheikh Abdullah Al Sharqi and other distinguished members of society.

Ambassador Malik spoke about the initiative and said “it is for the first time that Pakistan Fashion Week is being organized in Dubai and this creates a wonderful opportunity not only to highlight the richness of our culture and promote a positive image of Pakistan, but to also encourage our talented designers to showcase their talent internationally, in addition to paving the way for expanding Pakistan’s textile and fabric exports to UAE, the gulf region and the world at large”.

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