Ufone overhauls systems to enhance customer experience


Ufone, an Etisalat group company and one of the leading cellular operators in Pakistan, has initiated a system upgrade in order to better serve its customers, which also reflects its customer-centered policies and vision of putting customers first. The operator has recently upgraded its data warehouse to a state of the art system enabling a laser sharp focus on its ability to serve customers proactively and also to create a delightful customer experience for its subscribers. “The current year will be extremely challenging as well as full of opportunities for the Pakistan telecom industry, “said Mr. Saad Muzaffar Waraich, Chief Officer Information Technology at Ufone. He added, “Doing more with less and doing it faster than we could yesterday is the order of the day. The Teradata upgrade will enable us to not lose sight of what is most important to us — customer intimacy”