The most popular politician in Pakistan’s largest party won’t be staging any rallies or participating in debates as May’s historic national election nears.
The reason: She’s dead. Yet Benazir Bhutto, assassinated more than five years ago, is still the standard bearer of the Pakistan People’s Party. In its TV commercials and banners, she has been pushed to the forefront of the party’s uphill campaign to return to power in parliament after a widely criticised five-year term.
Hers is the face of the party on its official manifesto. She looms over smaller photos of her widower, President Asif Ali Zardari, and their son Bilawal Bhutto Zardari, who lead the party but are rarely seen in public.
The PPP’s campaign in the run-up to May 11 vote, has been proscribed by security concerns. The Pakistani Taliban, who asserted responsibility for Benazir Bhutto’s murder, have warned the secular party that its candidates and rallies will be attacked. In recent weeks the militants have killed several leaders and workers in the parties that formed the PPP government’s ruling coalition.
That may be part of the reason Benazir, who served twice as prime minister and was Pakistan’s only woman premier, has become a constant presence in race.
But her embattled party really has no other option but to stress its lineage, analysts say. The newly-ended government was marred by an economic meltdown and persistent corruption cases against top officials.
Even though the party and its coalition partners made history as the first civilian government in Pakistan’s 65-year history to complete a full term — and thereby shepherd in a democratic transition of power — that hasn’t lowered the price of wheat or gasoline, given people jobs or diminished poverty.
Zardari polls miserably. The former prime minister, Yousaf Raza Gilani, was drummed from office by the Supreme Court last year for refusing to submit to its orders to reopen a money laundering case against Zardari. And the public blames Gilani’s successor, Raja Pervaiz Ashraf, a former energy minister, for crippling electrical and natural gas shortages.
Bilawal Bhutto-Zardari, 24, is too young to contest for a seat in the May 11 election — the minimum age in Pakistan is 25.
In a video released on Tuesday, the party heir reassured voters that he “wanted to launch the election campaign in the streets of my country alongside my workers”, but said it was too dangerous.
“Once again the enemies of peace and prosperity are standing in front of us,” Bilawal said.
So the party is left with only ghosts to burnish its image.
In campaign ads and on placards, Benazir is always clad in a fashionable headscarf — in some photos merely casting a serene gaze, in others raising an arm forcefully, as if at an eternal rally. The latter image has been paired with one of her son giving a victory sign.
In placards hung around the capital, Islamabad, touting one of the party’s National Assembly candidates, Benazir takes the top position — usually reserved for living prime minister candidates in other parties’ signs.
The PPP’s signage and literature also rarely fail to invoke the memory of her father, Zulfikar Ali Bhutto, who founded the party and later served as Pakistan’s premier and president.
Both of them are bestowed the title “shaheed”, whenever mentioned in party speeches and materials.
Zulfikar was deposed in a 1979 military coup and later hanged. Today his stolid visage is also an election-season staple, as the party makes a direct photographic appeal to his legacy as a socialist reformer.
“You would hear people say, ‘I will vote for his grave, even, because of what he did for me,’” Usman Khalid, a former Pakistan Army brigadier general who resigned to protest Zulfikar’s execution, was quoted as saying by The Washington Post.
The 78-year-old Khalid runs a one-man Pakistani political party – based in the UK and on paper only – and comments on events. He said he knew both Zulfikar and Benazir and understands the point of the current ads.
“She has got a cult status and the Bhutto name has got a cult status,” he said. “Martyrdom and martyrs matter.”
As the old PPP slogan goes, “Bhutto is still alive today and Bhutto will still be alive tomorrow.”