219 companies from Pakistan participated in the Heimtextil Trade Fair in Frankfurt where Pakistan was ranked 4th in terms of numbers of exhibitors from a single country.
Exhibitors of textile industry are optimistic of substantial increase in exports of their products this year as they made good business contacts during the Heimtextil Trade Fair in Frankfurt. A good number of buyers and professionals visited the Pakistani stalls and appreciated the quality of products displayed by the Pakistani exhibitors.
The exhibitors from Pakistan participated in the world’s largest trade fair of textile products which included bed wears, towels, curtains, table wears, cushions, dresses and other related accessories. About 2,600 exhibitors from 80 different countries participated in the fair.
Pakistan Ambassador to Germany Abdul Basit in a visit to the fair, which concluded on Saturday, said Pakistani businessmen and diaspora were the backbone of Pakistan’s economy. Under the most difficult of circumstances they have not allowed their commitment to Pakistan waiver. He said without their unflinching faith in Pakistan, our economy would have been in a far more difficult situation. He advised the Pakistani entrepreneurs to take full advantage of the EU tariff concessions on 75 items, valid this year. The Pakistan Ambassador visited Pakistan Pavilions and met with the exhibitors. He was apprised of issues being faced by them. They informed him that the energy crisis in the country had been affecting production adversely and immediate measures were needed for sustainable development of the industry. The Ambassador assured them that their concerns and problems would be conveyed to the authorities concerned for appropriate action. Basit urged them to spend a fair portion of their income on research and development (R&D) as only innovative and trendy products could keep them in the market in this rapidly changing world.
Basit also met with the director of the board of Frankfurt Messe, In-charge of Heimtextil Fair, Detlef Braun, and exchanged views on the arrangements and facilities provided by the management to the exhibitors. He appreciated the role of Germany for promotion of international trade. Braun thanked the Ambassador and assured the management would continue to improve its facilities in the exhibition halls for both the exhibitors and the visitors.
