3G shoo-in for viability

By
Hussain
-
27
195

Pakistan Telecom Industry that has been booster for the country’s economy, now itself needs a catalyst of growth in terms of marketing innovations and technology evolution that is 3G.
Telecom experts and players are unanimous in observation that the entire industry has been facing glut and slowdown especially in revenues. Therefore, the industry needs introduction of newer and latest technologies including 3G, 4G, and Long Term Evolution (LTE).
According to the latest statistics released by Pakistan Telecommunication Authority (PTA), the telecom density in Pakistan has reached 68 per cent, which is among the highest in the world. Mobilink still remains the top shareholder with 36 million subscribers, followed by Telenor Pakistan that is at the second position with 29 million subscribers.
In order to secure its leading position in the future 3G markets, Telenor Pakistan has completed a tender in 2011 for an entire network swap and 3G rollout by selecting a Chinese supplier Zhongxing Telecom (ZTE). By the network infrastructure modernization with the latest technology, the growth of network profit and revenue is also expected. However, Telenor Pakistan has reportedly witnessed unenviable revenue slowdown with the first-ever continuous loss up to six million USD for the last three months since its inception 7 years ago. There is no question mark at all that telecom industry plays a pivotal role in the developing Pakistan economy and particularly the telecom operators have collectively been contributing positively to the national exchequer in the past years. As an European origin telecom giant, Telenor Pakistan, however, turns to be farcical day by day in devising their marketing strategy, which is actually undermining and annulling most portions of the advantages acquired from the network modernization. In this case, the revenue drop of Telenor Pakistan automatically generates a gloomy forecast and anxiety on the telecom industry overall performance. People should always keep in their minds, without a sound performance of telecom industry the economy of Pakistan may get even more miserable.
What is the way out? Of course, on one hand, the telecom industry players shall be wise enough to take up all necessary measures to revise their marketing and sales strategy in order to recover the lost amount. On the other hand, the market needs an injection of 3G/4G/LTE or whatever to get excited.

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27 COMMENTS

  5. Government of Pakistan not happy to provide 3G service in Pakistan. There is BIG reason behind this. Luther you can Guss why?

    Hop u Guys know when in Pakistan media was on top was showing us thing thing. what is going on behind the screen. who get worried Government of Pakistan so please think about it? Thank You

    • we still don't have sense to vote, i cant understand why we complaint later on.
      CARE IS BETTER THEN CURE,,,

  10. acha ha na he aye 3g network in pakistan q ka pakistanio ko koi cheez use karny sence ka nahi. civilized ho jao har kam asan ho jaye ga

  13. k 3g in pakistan mai lounch hoghaya mojay to yaqeen nahi ho sakta .Q k 2006 se 3g ke baat araha hai abhi tak nahi Lounch ho saka to Ab 2013 kesa possible .3g pakistan main 2015 tak lounch nahi ho sakta Q k is tara ke halat ho Too. plz you people don 't minded Long Long Wait For 3g. why r You people west your time for 3g?

  14. pakistan k siyasat daan iss mobile 2G internet k saath khush hain woh yeh nahi jante k iss b acha network hai: 3G aur pakistan never:

  16. Yar 3G to kya pakistan ma to 2G bb sai kam ni karti.but telenor ma HTC Desire S per use karta hwn 40 to 55 KB/sec atii ha amazing yar use this network…in pakistan you forget 3g .skype pe video chat hati ha.han 3g pakostan ma shaid is gov k bad aya

  19. Heya this is kinda of off topic but I was wanting to know if blogs use WYSIWYG editors or if you have to manually code with HTML.

    I’m starting a blog soon but have no coding expertise so I wanted to get advice from someone with experience. Any help would be greatly appreciated!

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