Bollywood star Akshay Kumar may be seen just as an entertainer, but he has got his finger on the pulse of movie business. He says the sure-shot success mantra is to either make your own film or go for profit sharing. “I have a very simple solution – make your films, because when you make your film you will not include your remuneration and it takes off the burden from a film,” Akshay said. Akshay, who started his career with action movies like ‘Khiladi’ and ‘Mohra’, now returns to the genre after seven years with ‘Rowdy Rathore’. “I personally believe that people enjoy raw action more than technology. If you use too much of technology, it will bounce back. People are very smart and understand what is real and what is unreal. So when I did my first action film `Rowdy Rathore` after six years, I chose to do raw action. I believe in manpower and not technological power,” he said.