At a time when cooked-up stories of rivalries and link-ups have become the order of the day for promoting a film, Abhay Deol refuses to be a part of the bandwagon. The actor is reportedly unhappy with the stories of rivalry between him and co-actor Emraan Hashmi on the sets of Dibakar Bannerjee’s ‘Shanghai’. And he has chosen to speak out rather than remain silent. The actor said, “I am at a loss for words and I don’t know who is behind all this. I am inclined to believe that this is a marketing strategy to promote the film when there is no need to do it.” Recently, there have been stories suggesting that Banerjee is partial towards Hashmi. The industry was buzzing with rumours of Deol playing spoil sport by insisting to redub and wanting to be a part of the promotional track. These marketing tactics have rattled the otherwise unflappable Deol. “I don’t believe in cheap publicity for any of my films,” Deol said emphatically.