Mobilink Jazz has partnered with the Pakistan Cricket Board to organise the upcoming Pakistan – England cricket series, which has been titled the Mobilink Jazz Cup 2012. The Mobilink Jazz Cup 2012, being organized in the United Arab Emirates, comprises of three Tests, four one day internationals, and three T20s. Jazz has always been at the forefront of promoting cricket in Pakistan, having previously contributed towards strengthening Pakistan’s domestic infrastructure as well as developing cricket stars for the future through talent hunt activities in partnership with the PCB. Speaking about the tournament Moied Javeed, Director Brand said, “Mobilink Jazz’s commitment to providing healthy entertainment to the people of Pakistan, whilst continuing to satisfy the nation’s passion for cricket. We would like to wish all the best to the Pakistan team.”