Pakistan Today

Gone are the days when letters were written

The growing use of internet and cellular phones has cut deep into the revenues of the Pakistan Post but the department is fighting back through innovative schemes to raise its income.
Punjab Post Master General Fakir Syed Shahyaruddin said, “The department has lost up to 30 percent of its revenues to the use of internet and cell phones, while the sale of Eid cards and its postage had practically dropped.” Despite this situation, he said that the department had a profitable 2011. He was of the view that vacant lands under the department in Karachi, Islamabad, Lahore and other principal cities of the country could earn crores of rupees through commercial use. The PMG said, “The postal authority intends to launch a scheme similar to those of banks for the transmission of money electronically for the benefit of the public.”

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