Trade Development Authority of Pakistan (TDAP) will extend support to Multan chamber of commerce in its efforts to promote local crafts and artifacts of Multan. While talking to the President and office bearers of the Multan Chamber, Mr Tariq Puri, Chief Executive TDAP, stressed upon exporters to raise value-addition to their products so these could be competitive in international markets and also fetch a better price. Earlier, he had a meeting with South Punjab Women Chamber of Commerce where he highlighted efforts of TDAP in promoting women entrepreneurs. He pointed out that TDAP was working on establishment of a training institute and Common Facility Center (CFC) which would help skills of women in making products which have greater demand in the international market. Earlier in the evening, Mr Tariq Puri addressed the gathering of All Pakistan Bedsheets and Upholstery Association (APBUMA) and highlighted initiatives undertaken by TDAP for making inroads into regional markets, especially into China and other South and East Asian countries.
