Sialkot Chamber of Commerce and Industry (SCCI) has urged government to prepare an ultra modern advanced trade strategy for ensuring maximum consumption of Sialkot made traditional and non traditional export items in international and world trade markets, following global challenges of WTO. Talking to journalists, SCCI President Naeem Anwar Qureshi urged Trade Development Authority of Pakistan (TDAP) to announce a special package of incentives for Sialkot business community, which is busy in earning foreign exchange to the tune of $1.25 billion, annually. He said Sialkot exporters have great potential for exploring and capturing international exports markets through diversification of traditional and nontraditional export items. He revealed that TDAP should also come forward in removing all bureaucratic maneuvers hindering national exports’ enhancement.