Who wants to see evil in daylight, through a wide-angle lens?

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It would be no exaggeration to say that we spend the 89 minutes of ‘Paranormal Activity 3’ waiting, taut with tension, to see a face.
Not just any face, mind you. A face of nightmare terror and shivery awe, one that will shoot a scary volt of revelation right through us. We’re never entirely sure if that face is going to arrive, but the anticipation is everything. The movie sets us up for it early on, with an amazing shock as a closet door is opened.
Of course, we’re also waiting because, with two other ‘Paranormal Activity’ films behind it, ‘Paranormal Activity 3’ implicitly understands that we’ve been through enough tricks in these movies; the doors that open and slam shut, the thuds and booms and scratchy skitters on the soundtrack, the kitchen utensils that fall with a crash, the spectral shapes that you can almost make out, to now want to see something more. ‘Paranormal Activity 3’ features variations on each one of the aforementioned tricks mentioned, and a few additional ones (they all work), but more than the first two films, it tweaks our desire to put a face on evil.
The movie is a prequel, set in September 1988, though it doesn’t exactly look like an ’80s period piece. The spacious, high-ceilinged Carlsbad, California, tract home in which it takes place looks a lot like the one in the more contemporary ‘Paranormal Activity 2’, with tastefully bland furniture that might have come out of the Raymour & Flanigan suburban-gothic collection.
The bottom line is this: Schulman and Joost have fun with the archetypal image of a white-sheeted costume ghost, but mostly what they’re aces at is timing. They know just how to thread a handheld camera up the stairs, down a hallway, and into the scattered bric-a-brac of a middle-class children’s bedroom, settling at just the right moment upon a talking teddy bear that plays as a joke, even as a part of you momentarily thinks: Is that bear possessed?
They also make terrific use of characters like Dennis’s assistant, a Napoleon Dynamite type, played with an infectious spark by Dustin Ingram, who ends up huddling in a darkened bathroom with young Katie for a scary game of ”Bloody Mary” (say it three times and wait to see what happens).
There’s no denying that the “Paranormal Activity” films adhere, by now, to a formula; this one, almost by definition, lacks the originality that made the first one so startling. But when you consider how the grimy, mangle-fest “Saw” sequels have ruled the Halloween season in recent years, it’s refreshing to think that the spook-show franchise that has now caught the popular imagination has replaced depravity and sadism with a 21st-century, video-reality version of old-school campfire shivers.