The Pakistan Electronic Media Regulatory Authority (PEMRA), in its 71st meeting held at its headquarters on Friday, decided to impose a Rs 1 million fine on 11 TV channels. Of these, 10 channels including Filmazia, Filmax, Film World, Silver Screen, Starlite Ravi, Royal, Rohi, News-5 and Vibe TV were fined for airing illegal health related advertisements.
According to a press release, these channels were served sufficient warnings in the past and were under observation. They were also given a reasonable opportunity to show-cause and call for personal hearing; however, they failed to provide any satisfactory reply for the said violations. Press Release