The launch of The Noodle House will be held at Hotel One, Mehmood Ali Kasuri Road, Hussain Chowk, Gulberg 3 on 30th September from 9pm onwards. The Noodle House is the flagship restaurant of Jumeirah Restaurants LLC. Launched in 2002, the brand has gone from strength to strength with 15 restaurants in the UAE, Oman, Egypt, Saudi Arabia, Kuwait, Cyprus, Australia and Qatar and expanding globally with agreements already signed with franchise partners across the Middle East, Europe, and Asia.
As well as the noodle house, Jumeirah Restaurants LLC also owns a number of other restaurants, including Sana Bonta, Bytes, AllFreshCo, Rice & Spice, and The Flaming Revolution with the aim to sign a total of 150 restaurants by 2012. Mehmood Bhatti the famous fashion designer from Paris will be the chief guest at the launch. The Noodle House franchise has been brought to Pakistan by the Hashoo Group. The event is managed by Savvy PR & Events.