LAHORE – Zong’s Cricket Ki Jeet – a promotional campaign for cricket enthusiasts – has received an overwhelming response on its launch, even in the initial stage of the ICC Cricket World Cup 2011. Zong Marketing Head Salman Wassay said sports in general and cricket especially was very close to everyone’s heart and Zong focused on offering a special activity timed with one of the largest sporting events for Pakistan.
Zong’s special cricket transmission on a TV channel asks 10 questions in each match and customers can participate in this game by responding to the questions as each question has a specific prize associated with it.
